STOP AGENDA 21 INMS PR AGENCY
Perfect advertising solution for your brand
People are by far the biggest challenge in public relations. It is always a challenge to find the right people and the best people, the people who are truly educated in ways that will clearly benefit the clients. Finding these people is tough. There doesn’t seem to be any one pathway into the public relations profession.
We find people with journalism or communications backgrounds, legal or education backgrounds, business and economics majors, and even political science or art majors. So there are a wide variety of educational or career backgrounds that come our way. We think that’s a good thing, because it gives our staff a wider view and different perspectives.
Trusted by the best
WHAT`S THE POINT
- The challenge is in finding people in these fields who are intuitive thinkers, and who have a solid understanding of marketing and management issues.
- They have to be sharp enough to be able to analyze an issue or a situation, and then aggressive enough to be able to find solutions for the client.
- That may involve creativity issues in finding storylines that interest the media, or in writing persuasive copy for brochures, or organizing a company’s presentation at a trade show, or a variety of other tactical elements.
WHAT CAN WE OFFER
Crisis situations PR
Social Media PR
IN PR VIDEO IS CRUCIAL
That is why we use only the best of the best video creation software as you can see in the video on the right. Give this tool a try even if you don't wish to work with our PR Firm and you won't regret it.
We design efficient brand communication
The reason education is so important is that when you start an account relationship, particularly with an organization that has never used public relations before, they often think strictly in terms of how much publicity they can get for their new product or for their company. They think you go in and get one story, and that one story will make a big and real difference for them.
With education, they come to understand that public relations is not about a one-shot story. They realize it is not about a little publicity that revolves around some new gadget they have. Instead, it is all about understanding the right messages about their organization or its product. It’s about getting continuity of exposure through publicity, through trade shows, through direct mail, through a variety of techniques that will continuously reinforce that client’s reputation and its product’s quality points. It is a long-term process.
One of the techniques we use involves using video testimonials and you can see it in action here: https://www.youtube.com/watch?v=ERMI-knzTaQ